TRUESTARTBarista Grade Super Blend Strong Instant Coffee – 1 x 100g (55 Cups) Premium Freeze-Dried Coffee Granules, Mycotoxin-Free, Antioxidant Rich, Strong & Smooth with 100% Full Flavour

Why did you choose this product over others?:I make it with coconut milk and leave it to cool in my fridge and have a beautiful cool latte knowing that it is jitter free

For a Robusta (Coffea Canaphora) it doesnt taste very strong tbh. But that being said it does have flavour, but i was hoping for something a little more 'Robust' Pun intended. It has a depth of flavour with very little if any bitterness. It has a slight sweetness to it and lingers on the palette like an expensive quality coffee. It is very smooth for a Robusta so it must be a light roast, lightly acidic too. Caffeine is higher naturally in Robusta and in this it doesn't disappoint. I use a little sea salt to tease out any flavours of most coffees and as I write this review and get to the end of the first cup, I want another. All that being said, if its flavour your after in an instant there are more flavorsome ones (Not Robusta) like Cafe Direct or Lidl's Americano intenso, roughly the same price for 100g. But for caffeine and a good flavour this is a solid choice, from a small UK company thats Eco certified. Coffee in the UK is expensive for a half decent cup. This isnt expensive compared to many, overall its fairly priced imo.

Don't usually do reviews but just had my first cup of this coffee and it was absolutely amazing will definitely be buying it again ☕👍

Absolutely weak coffee, if this is meant to be strong tasting then they need to go back to the drawing board, no depth no flavour, just mellow birds about and that’s being kind.

Good instant coffee. I really like it. Bit of an edge to it. Good price. Been looking for a replacement for what was my favourite (Italian) brand of instant but now not readily available or at a reasonable price. Glad I found this. Confess I'm a bit of a coffee freak and have an espresso machine but when I'm busy I like to have the ease of a good instant available.

Don't be fooled by the fancy tin and bright colours. This is very over hyped coffee and despite ordering their richer stronger coffee it was totally tasteless and on par with supermarkets own brands, I would even go as far as saying that branded coffee in a tin is better. I really thought all the fancy advertising was supposed to be honest and real sadly it was all fake and just a gimmick. It's not the worst coffee out there but it far from being good, and for the price point it's a rip off. I would say it's only worth £2 at most. Extremely disappointed and won't buy anything from this brand again. My advice go buy another brand or supermarkets own brand and save yourself money and disappointment. This coffee really is tasteless and weak I am having to add 3 spoons toy cup to get any reasonable flavour I would hate to think what their weaker strength coffee would taste like. I am so disappointed with the coffee I have thrown it in the bin it reminded me of mellow birds coffee completely tasteless. This certainly sits firmly in-between really cheap nasty coffee (above) and (below) supermarkets own brand coffee. Maybe they should spend less money on fancy packaging and instead invest in making good flavoursome rich coffee. Buy kenco ,Nescafé or supermarket own brand from a tin it's far superior and much cheaper.

Great tasting coffee...nice smooth blendGreat service thanks

Taste’s like nothing. Boiled water has more flavor. I gave it 2 stars because there was no terrible aftertaste.